When You Hate Working


I was asked a question recently about the things I hate doing. The person asked if I get bogged down with doing things that I really hate doing but find … Read More

Best Marketing Techniques


I was presenting at a conference and one of the audience members asked me a question that I answered in a way that I think left him less than excited. … Read More

No competition does not exist!


“We have no competition” I can’t tell you how many times I hear this.  But I can tell you what I tell everyone every time I do. In an initial … Read More

Ignoring Customer Service?


There are so many places that feedback arrives from your customers that it is hard to capture them all. And while it is important to focus on the key sources … Read More

Do not read sales statistics


I’ve seen this everywhere maybe you have too. It’s been making the rounds on LinkedIn, Facebook on Twitter it’s been all over. Anywhere people discuss business, especially sales and marketing, … Read More

WIIFM you ask?


One of the most common phrases that you hear in the marketing world is “what’s in it for me”. In fact it is much more prevalent than just in marketing. … Read More

Commoditization of consulting


The more “commodity” your business is the more competition you face and it is also harder to differentiate yourself. With more people entering the Consulting trade it’s becoming harder and … Read More

Be a small business!

How to fill in for the different roles needed in your company

It seems sometimes like nobody wants to call themselves a small business. Why not? In my business I have always kept it small on purpose. It gives me so much … Read More